France

SUP DE LUXE

Institut Superieur de Marketing du Luxe

A school born
from luxury

Founded in 1990 at the initiative of Cartier, the Institut Supérieur de Marketing du Luxe, better known as Sup de Luxe, is the first school in France specialized in luxury management. Holding the status of the Cartier Chair, it draws on the direct expertise of industry professionals to train talents who meet the demands and codes of the great luxury houses. Affiliated with EDC Paris Business School and part of the Planeta Group, it has trained thousands of students from all over the world for more than thirty years, consolidating a reputation for excellence and innovation


A reference institution in the luxury sector

Sup de Luxe stands out for its unique pedagogical immersion, combining academic knowledge, strategic vision, and direct contact with key players in the industry. Since its creation, the school has embodied values of passion, transmission, and excellence, which shape its programs, conferences, and alumni network. Each year, it welcomes international students eager to join the world of luxury and build a solid career within it. Alongside academic teaching, Sup de Luxe regularly organizes events, meetings, and workshops, allowing students to interact directly with industry leaders and experts.


Areas of knowledge

The school offers a complete range of programs covering the main professions in the luxury sector. The Bachelor in Luxury, taught in French or English, delivers a recognized degree and offers progressive immersion through work-study and internships. The MBA in Luxury Brand Marketing & International Management, a historic program developed with Cartier, is considered one of the world’s benchmarks in luxury management education. The MBA Online – Luxury Management in the Digital Age addresses the current challenges related to the digital transformation of luxury houses. Sup de Luxe also offers several specialized MSc programs, including Global Luxury Brand Management, Luxury Fashion Management, and Luxury Gastronomy & Wine Management, providing students with high-level, internationally recognized expertise. Finally, the Executive Certificates allow working professionals to quickly acquire targeted skills in luxury marketing, digital communication, or the creation and development of business units.

 

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